Every viral post starts with the same formula: consistency + curiosity + clear call-to-action. As a creator, you don’t need millions of followers—you just need the right strategy to funnel attention into paying fans. That’s why Unlockt built the Social Media Checklist: a step-by-step guide to help you grow faster, post smarter, and turn free traffic into revenue.
1. Unlockt Profile & Bio Setup
- Make sure your Unlockt link is front and center in your bio (Instagram, TikTok, X, Snapchat). Use “Link in bio for exclusive content” etc.
- Go beyond a simple link—set up your Unlockt Profile. This is your personal storefront where fans can browse, buy, and unlock content anytime, 24/7.
- Customize your bio to reflect what you offer: mention bundles, previews, voice notes, or whatever makes your content unique.
- Use story highlights (Instagram) dubbed “Unlockt”, “Exclusive”, “VIP” etc. Include blurred previews, voice note snippets, or screenshots showing what fans get.
2. Posting Frequency & Behaviour
- Post regularly on each platform. Aim for at least 3–4 posts per week per platform (Instagram Reels, TikTok, etc.).
- Within your content calendar, ensure that at least one post/story every few posts has a direct or indirect call to your Unlockt profile or link.
- Use pinned posts on Instagram/TikTok/X to always have something that promotes Unlockt (bundle drops, new content, limited offers).
- In posts & captions: mention Unlockt explicitly (“New drop now on Unlockt!” / “Swipe up / Link in bio to unlock more”) to remind followers where to go.
3. Short-Form Video & Teasers
- Use short-form video often: Reels, TikTok, Shorts. Visual + audio = high engagement.
- Tease with free previews or use voice notes to hint at what they’ll get once they unlock.
- Use trending audio, popular formats, hooks in first few seconds (“Wait until you see this…”, “You won’t believe what happens next…”).
- Reuse top-performing videos across platforms to maximize reach.
4. Value & Promotion
- Be clear about what fans get if they buy: exclusive photos, behind-the-scenes, early access, VIP chat, etc. Don’t just say “exclusive content” without specifying.
- Create urgency or limited-time offers: “Only the first 10 get this bonus”, “Sale ending tonight on bundles”, “New drop in 24 hours”.
- Offer free previews or blurred teasers so fans can sample, which builds trust, then push them to Unlockt for full content.
- Always respond to fans’ comments or DMs: if someone asks where content is, answer “It’s on my Unlockt link, bio” etc., make it easy for them.
5. Use Unlockt’s Features to Amplify Everything
- Profile: Let fans browse all your content, bundles, and offers in one place.
- Custom Links: Use voice notes, free previews, custom descriptions, blur to tease.
- Analytics Dashboard: See which posts or teasers convert best; double down on what works.
- Bundles & Discounts: Use these to increase average spending and push urgency.
Checklist:
Here’s what to do today to get your content funnel working:
- Update your bio on all platforms with your Unlockt link + a short call to action.
- Create a new story highlight featuring a preview + CTA.
- Plan 3 short-form pieces this week—one must tease something from Unlockt.
- Choose one bundle or discount to promote in a pinned post.
- Check your analytics to see which type of post got best clicks → replicate.
🔐 Going viral isn’t luck—it’s strategy. With Unlockt’s tools + a smart social media plan, you’re not just chasing followers—you’re building a sales engine. Use this checklist, test what works, stay consistent, and watch your growth follow.